Humorous real estate checklist titled 'How to Win in 2025 and Beyond Real Estate Market' with tips like adjust expectations, price at market value, hire a great agent, and dispose of magic 8 balls and crystal balls.

2025 buyer’s market

April 15, 20254 min read

What Does It Really Mean to Be in a

Buyer’s Market?

Why Today’s Sarasota and Surrounding Area's Real Estate Market Feels Like 2017 (And Why That’s a GOOD Thing)

Hi friends, it’s Kim here — and today, I want to have a real conversation with you.

Let’s break down what’s really happening in our Sarasota and surrounding real estate market right now.

→ No fancy graphs.
→ No confusing industry jargon.
→ Just the truth from someone who has been around the real estate block (a few thousand times!) over the past 32+ years.

I want you to understand what’s really going on — whether you’re thinking about buying, selling, or sitting on the fence wondering if you “missed” your window.

So… What’s a Buyer’s Market Anyway?

Imagine this like a game of musical chairs.

→ In a seller’s market — there’s 10 buyers running around fighting over 3 chairs.
(Prices skyrocket. Sellers call the shots.)

→ In a buyer’s market — there’s 10 chairs... and only 3 buyers walking around calmly picking the one they like best.
(Prices stabilize or soften. Buyers have choices, negotiating power, and time to think.)

Right now — in Sarasota, Lakewood Ranch, Venice, Parrish, and surrounding areas — we are 100% back in a buyer’s market.

And honestly? That’s not a bad thing.

It’s just… NORMAL.


Why This Market is Actually HEALTHY (Not Scary)

Here’s the truth nobody on the news is saying loud enough:

→ Home prices from 2020-2022 were not real life.
→ That was a once-in-a-lifetime, fueled-by-low-interest-rates, Covid-exodus, bidding-war madness.

But the market has now reset itself.

Today, prices have rolled back to where they should’ve been if we followed normal growth patterns — think 3% to 4% appreciation every year since 2017.

→ That $750,000 house during the crazy Covid years?
Probably worth $575,000 - $625,000 today (depending on condition, upgrades, and location).

→ And guess what?
That’s still a win for long-term homeowners.

It just feels weird because we all got used to Monopoly money pricing.


For Buyers → Why This Market is Your Opportunity Window

→ There are more homes to choose from.
→ Sellers are negotiating again.
→ You can ask for closing costs. Repairs. Even help with your rate buy-down.

This is what real estate used to feel like before the madness.

This is YOUR window if:

  • You’ve been waiting for less competition.

  • You want options, not bidding wars.

  • You want to actually think before you buy.

And yes — interest rates might be higher than 2021... but you can always refinance later.

You can’t go back in time and pick your price later.


For Sellers → What You Need to Know (And How to Win)

I love you — but we need to talk.

If you’re still holding out for that 2021 or early 2022 price? That ship has sailed.

But here’s the good news:

→ Properly priced homes are still selling.
→ The Sarasota lifestyle is still in demand.
→ Buyers are out there — but they’re smart, and they have options.

This is NOT a market for lazy agents or lazy pricing.

It’s a market for strategy, creativity, and negotiation.

The sellers who are winning today are:

  • Pricing correctly from the start.

  • Offering value or incentives.

  • Hiring agents (like me and Dave!) who know how to market beyond the MLS.


Here’s What I Know After 32+ Years In This Business...

Real estate moves in cycles.

Always has. Always will.

→ 2005-2007 = Sky high prices. 🚀
→ 2008-2011 = Big correction. 📉
→ 2017-2019 = Steady, healthy growth. 📈
→ 2020-2022 = Wild, wild west. 🐎🐎
→ 2024-2025 = Back to reality. 🏡

If you can understand that real estate is a long game, you win.

If you treat it like a short-term lottery ticket, you lose.


Final Thought — Or Better Yet… Let Me Leave You With This:

Today’s market is healthy, stable, and filled with opportunity — for both buyers and sellers who are willing to approach it the right way.

→ If you’re a buyer — let's go shopping with confidence and strategy.
→ If you’re a seller — let's craft a plan that gets you sold without frustration or sitting on the market for months.

Either way — you deserve honest advice, creative solutions, and a trusted guide by your side.

That’s what Dave and I are here for every single day.


Ready to talk real estate without the hype or pressure?

Let’s chat.

🏡 For Residential Real Estate Clients (Buyers & Sellers):
Buying or Selling a Home? Let’s Create a Winning Strategy.
Whether you're thinking about upsizing, downsizing, relocating, or making your first move—we're here to help you make confident, informed decisions with zero pressure.
👉 Click Here to Schedule Your Strategy Session

Your dream move deserves a clear, personalized plan. Let’s make it happen.

💫 Kim Donahue – Real Estate Business Mentor, Systems Strategist & Mindset Coach
Kim Donahue is a powerhouse in the real estate industry with over 32 years of experience in residential real estate sales, a background in engineering, and decades of mastery in mindset and personal development. After building a multi-six-figure business—and nearly burning out in the process—Kim found a better way.

Today, she is the Systems, Processes, Coaching and Community,  transformational program helping heart-centered Entrepreneurs build a profitable, systematized, and business that doesn’t require working 24/7.

Kim teaches how to reclaim your time, automate your business with purpose-driven systems, and serve only the clients who truly value your time and expertise. Her unique approach combines proven business strategy with energy alignment, mindset mastery, and practical automation so Entrepreneurs can scale their income without sacrificing their lives.

With a no-fluff, deeply compassionate coaching style, Kim is on a mission to help Entrepreneurs stop chasing and start attracting—turning chaos into clarity and hustle into harmony.

🔑 Expertise:
Real Estate Business Coaching
Lead Generation Systems & Funnels
CRM & Workflow Automation
Client Experience Optimization
Mindset & Identity Shifts
Scaling / Duplicating with Purpose

Kim Donahue
Founder of Kim Donahue Consulting | Business on Purpose
📍 Currently Lives in Sarasota, FL

Kim Donahue

💫 Kim Donahue – Real Estate Business Mentor, Systems Strategist & Mindset Coach Kim Donahue is a powerhouse in the real estate industry with over 32 years of experience in residential real estate sales, a background in engineering, and decades of mastery in mindset and personal development. After building a multi-six-figure business—and nearly burning out in the process—Kim found a better way. Today, she is the Systems, Processes, Coaching and Community, transformational program helping heart-centered Entrepreneurs build a profitable, systematized, and business that doesn’t require working 24/7. Kim teaches how to reclaim your time, automate your business with purpose-driven systems, and serve only the clients who truly value your time and expertise. Her unique approach combines proven business strategy with energy alignment, mindset mastery, and practical automation so Entrepreneurs can scale their income without sacrificing their lives. With a no-fluff, deeply compassionate coaching style, Kim is on a mission to help Entrepreneurs stop chasing and start attracting—turning chaos into clarity and hustle into harmony. 🔑 Expertise: Real Estate Business Coaching Lead Generation Systems & Funnels CRM & Workflow Automation Client Experience Optimization Mindset & Identity Shifts Scaling / Duplicating with Purpose Kim Donahue Founder of Kim Donahue Consulting | Business on Purpose 📍 Currently Lives in Sarasota, FL

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